THE HISTORY OF FERRERO ROCHER
One of the most iconic brands of the Ferrero Group was created in 1982 in Alba, a small town in the hills of Piedmont in Italy. Ferrero Rocher was inspired by the desire to make the taste experience of a luxurious and sophisticated chocolate praline available to everyone. First sold in Europe, Ferrero Rocher soon became the favourite boxed chocolate for millions of people around the world. Today, Ferrero Rocher is a world leader in its category and is sold in 140 counties across five continents.